Plaid Nation 09 begins in 3...2...1

I stumbled across this local, lovable Danbury, CT agency just as they embarked on their West Coast tour last summer. This year Darryl & crew are back and touring the Heartland, in a Ford Flex that is momentarily being wrapped in nothing other than... plaid!

In the past year I was luckily enough to visit Plaid's sweet pad in the former Empress movie theater and snag a little tour swag (just check my rear view mirror above) while sitting in on a client meeting. I'd hardly call a car air freshener much of a bribe... but, I'll still endorse this road trip as a prime "time-kill central" material. I would even venture to say it has a similar useful/useless ratio as the output from Car Talk Plaza. I can't wait to see more of the Boring Store in Chicago, but they've got something for everyone with all manner of tour stops ranging from FedEx to the Indy Speedway.

While Plaid gets set up in the Motor City, check out http://www.plaidnation.com/ and prepare yourself for some serious innovation and creative inspiration on wheels.

advertising 1940's style

We came across a few 1940's issues of Life Magazine in our B&B last weekend. I wanted to steal one and bring it home to read cover to cover, but instead i just flipped through and photographed advertisements!



If you are having any problems with the slideshow in this post, you can also view these photos on Flickr.

orange: pure and natural

My favorite color is orange. We usually drink Natalie's Orchid Island orange or grapefruit juice from Trader Joe's, but in a pinch at the regular grocery store we bought Tropicana recently. Every single morning I see this carton I think about how much I adore the 3D 'orange fruit' embedded in the screw cap! What a clever idea.

The newly redesigned packaging is a clean, modern approach that looks inviting and fresh. After taking the photo of the juice carton this morning, I discoverd an ad in Martha Stewart Living and took a look at their website. This brand redesign has gotten me to reconsider their product, it's successful in my book.

http://www.tropicana.com/